Oscar Clark

Oscar Clark

Arcanix

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Oscar is a pioneer in mobile and connected games. He has been working with online games since 1998 on PC, mobile, and console. He was the original evangelist for Unity Ads as well as being a champion of live operated games. He literally wrote the book on Games as a Service and consults on Game Design, Monetisation and Marketing. Currently working on Arcanix.ai, a platform to coordinate your teams LiveOps processes so you keep your promise to your players, increase revenues and not burn out your team.

Oscar Clark is speaking at the following session/s

Lightning Lessons in LiveOps Planning

In the next 45 minutes learn how to define and plan effective LiveOps:

15 Minutes Theory: Core Concept: We explore a game in terms of LiveOps Activities, Promotions and Community with a view on how to package a seasonal activity that can be delivered efficiently to drive an agreed KPI without burning out your team.

15 Minutes Design: Each group picks a game and agrees one form of utility from that game, they then have to devise a set of seasonal activities in order to deliver on a specific KPI.

15 Minutes Pitch: Each group pitches their concept and gets peer and expert feedback

Join this session if you want to understand an efficient framework to design effective LiveOps experiences. No prerequisite knowledge required. Recommended for anyone involved in, or interested in, making or marketing games.

Session Takeaway

  • How to identify what players care about that will help build retention
  • How to define simple, effective, sustainable LiveOps activity for any game
  • The basics of LiveOps and how to get started planning it into your game and processes

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